Would you buy from your company?
If you were in the position of your buyer, would you buy from the company you represent? What are the benefits in dealing with you and your companies offering? Is your product or service the best decision?
We all know that we need to sell to our customers’ needs and wants, but how we present our products and services is key. If we don’t believe in what we are selling, it will show in our presentation. Along with all the costs & benefits, if all things are equal between you and your competition, sincerity will sell. That sincerity comes from you, and your customers are going to be aware of this.
Time for a checkup from the neck up
If your closing ratio is falling, is it because your company has changed or because your perception of the company has changed? If you are involved on a personal level with your prospects, it is imperative that you believe in what you are selling and who you are selling for. Just as a dog can sense fear, out clients can sense sincerity
This topic doesn’t need a lot of detail in this blog, it needs your awareness of the situation. If you are in need of a “check up from the neck up” as it relates to your company, give Pinnacle Sales a call. We can help you gain the right perspective.
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